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SEO (Search Engine Optimisation)

SEO (Search Engine Optimisation) has become a mysterious science, but its meaning is quite simple. A search engine is, for example, Google or Yahoo the web pages that you will visit when searching for information or web pages. The optimisation is, making the most effective use of your web page's relationship with Search Engines.  

SEO comes in three primary forms:

  • Structuring the site to be attractive to search engines; doesn't mean the page needs to be pretty, but it needs to be well structured and include several important components for which the search engines are looking.
  • The pages must be informative and ideally have several different types of content, such as text, images and maybe video.
  •  The site must be associated with other online activities and links, Search Engines like web pages that network with other web assets. 
At 4clouds, we will take complete control of your site's Structure and include all of the required SEO components.

We will require your assistance with the content, but we will work with you and guide you through creating excellent content. 

Finally, we will help you with linking to the rest of the internet. This process will include connecting to your customers and suppliers and using platforms such as Facebook, LinkedIn and Twitter.  

SEO doesn't need to be a mystery, it is pretty logical, but it does require thought and planning. 

Finally, SEO does not stop when we publish your site; it is ongoing. We can continue to help you beyond web site design if you feel that we can help. 


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